Tag Archives: Customer Satisfaction

Who Cares About Brand Loyalty?

ForeSee, one of the powerhouses in customer satisfaction surveys, came out with their 2011 e-retailer holiday assessment not too long ago. There were some big increases (Amazon.com, Avon, QVC, Apple, JC Penney), some significant declines (Netflix, Gap, Overstock), and a lot of good information about how the marketplace did this season in the eyes of […]

Behind the Customer Experience

Recently I read an article, “Customer Experience Drives Satisfaction and Loyalty” by Jeffery Henning, Founder and VP of Strategy which explains the distinct differences and correlations between customer experience, customer satisfaction and customer loyalty. In this article he also references the Forrester CxPi model which calculates its customer-experience index using the net score for three […]

The Cost of Customer Loyalty Depends Upon Employee Engagement

I recently read an article by Eva Jenkins who pointed out some very interesting statistics on customer loyalty and employee engagement. According to a recent survey by Aberdeen Research, 80% of company executives and business owners surveyed believed that their company was providing a ‘superior experience’ to their customers. When customers of those firms were surveyed […]

Banking on Stellar Customer Service

I recently had to pay a visit to the local branch of the bank that holds my mortgage and before I left was told that if I was eligible for free premium checking (with free checks no less), free savings, and a free safe deposit box.  While a nice offer—it wasn’t enough to even tempt […]

J.D. Power and Associates releases ‘Achieving Excellence in Customer Satisfaction’ Report and Names 40 Customer Service Champions for 2011

If you follow this blog regularly or follow us on Twitter, you know that we talk a lot about customer service – and how important it is for companies to deliver excellent customer service. J.D. Power and Associates recently released a report ‘Achieving Excellence in Customer Satisfaction’ which contains a unique cross-industry analysis based on […]

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