Tag Archives: Customer Feedback

The Keys to a Successful Loyalty Program

March 29, 2011 – 9:30 am

  Loyalty programs have been around for quite some time. One of the first real loyalty programs was S&H Green Stamps which emerged in the 1930’s. Customers would receive stamps at the checkout counter of supermarkets, department stores, and gas stations among other retailers, which could be redeemed for products in their catalog. In 1981 […]

By Erika Blanchard | Posted in Customer Loyalty Programs, Customer Relationship Management, Customer Retention, Voice of the Customer | Also tagged , , , , , , | Comments (38)

Delta Sends Its 11,000 Agents to Charm School

February 24, 2011 – 8:36 am

Delta is sending all of its customer facing representatives to charm school – a two billion dollar initiative – to help bring service with a smile back to a local airport near you. I was very intrigued when I saw this article on WSJ.com, as to me – customer service is simply not what it […]

By Erika Blanchard | Posted in Brand Experience Management, Customer Experience, Customer Relationship Management, Customer Retention | Also tagged , , , , , , , , , , , , | Comments (1)
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