Tag Archives: CCTR

Finding Moments of Greatness in a Virtual World

If you’ve been in the business of serving customers for more than a few years, you are fairly well versed in the ups and downs as well as the ins and outs of our industry.  Through thick or thin, we are driven by the value of what we do and hold strong to our mission, […]

Best Practices Guidebook: Word of Mouth (WOM) in the Customer Contact Center

The Best Practices Guidebook: WOM in the Customer Contact Center was developed by the Customer Service Subcommittee of WOMMA’s Research and Measurement Council. The Guidebook was developed in response to an industry demand for a detailed look into examples of integrating word of mouth (WOM) principles and social media into the discipline of customer service. […]

Managing from Within: The Power and Passion Behind Good Management

A manager’s most difficult job is to manage, inspire, and encourage their teams to be better tomorrow than they are today, and that’s a tall order no matter how you slice it.  Managers deal with different personalities, trying to keep their teams happy and performing their best, while at the same time being tasked with […]

Greetings from the 2011 Loyalty Expo!

We are thrilled to not only be attending this year’s Loyalty Expo at the beautiful Hyatt Regency Grand Cypress in Sunny Orlando, Florida, but we’re also excited to be exhibiting and presenting with Molly DeMaagd, Director of Social Media from AT&T. For those of you that are attending our presentation on Integrating Social Media into […]

The Cost of Customer Loyalty Depends Upon Employee Engagement

I recently read an article by Eva Jenkins who pointed out some very interesting statistics on customer loyalty and employee engagement. According to a recent survey by Aberdeen Research, 80% of company executives and business owners surveyed believed that their company was providing a ‘superior experience’ to their customers. When customers of those firms were surveyed […]

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