Category Archives: Webinar

Seven Travel Benefits that Drive Customer Loyalty

January 18, 2013 – 1:06 pm

According to the Credit Suisse 2012 Global Wealth Report, there are currently 24.2 million millionaires in the world. These are potential customers that can and will spend more with the proven brands to which they are loyal. In study after study, travel has been shown to be the most important lifestyle category to the affluent customer. […]

By Linda Dickerhoof Sperling | Also posted in Customer Loyalty Programs, Concierge, Travel, Loyalty Programs, Travel Benefits | Comments (2)

Concierge Services Offer Improved Retention, Revenue

December 5, 2012 – 2:32 pm

This article, written by Loyalty 360′s Phillip Britt, originally appeared in Loyalty Management online. ***************** Concierge services can help loyalty marketers increase customer retention and increase customer spending Mark Robeson, senior vice president sales and marketing, for VIPdesk said during a Loyalty 360 webinar. “From the ordinary to the extraordinary, concierge services provide your customers with […]

By Linda Dickerhoof Sperling | Also posted in Concierge, Loyalty 360, Loyalty Management Magazine, News | Comments (3)

How Concierge Service Can Be Used To Promote Other Customer Benefits

October 23, 2012 – 2:41 pm

Using Concierge to promote and fulfill other customer benefits can have a positive impact on overall customer satisfaction and service quality. Several of our clients currently utilize their Concierge via a “gateway servicing model” in which Concierge service is the primary delivery channel for both information about and redemption of all membership benefits. With this […]

By Linda Dickerhoof Sperling | Also posted in Benefits Development, Concierge, Customer Benefits, Customer Experience, Customer Loyalty Programs, Travel, Travel Benefits | Comments (1)

VIPdesk Webinar: Increasing Loyalty to Your Customer Loyalty Program via Concierge Service

October 11, 2012 – 12:52 pm

Our next webinar, “Increasing Loyalty to Your Customer Loyalty Program via Concierge Service“,  will be held on Thursday November 15, 2012 at 1:00 p.m. ET. Held in coordination with Loyalty 360, this webinar will provide attendees with insight into the best ways to integrate concierge service into an overall customer loyalty offering.  Presenter Mark Robeson, VIPdesk’s […]

By Linda Dickerhoof Sperling | Also posted in Concierge, Customer Experience, Customer Loyalty Programs, Customer Relationship Management, Loyalty 360 | Comments (0)

Survey Results: Popular Customer Benefit Offerings

October 3, 2012 – 6:05 am

VIPdesk recently presented a webinar on customer loyalty benefits development, titled “Competitive Differentiation Through Benefit Design and Fulfillment”. During this webinar, presenter Mark Shore (VIPdesk’s VP, Partnership Marketing & Product Development) polled webinar attendees as to the popularity of benefits offered customers. Survey results indicated that: Airline benefits are the most important travel benefits to […]

By Linda Dickerhoof Sperling | Also posted in Benefits Development, Customer Benefits, Customer Loyalty Programs, Loyalty Programs, Travel Benefits | Comments (0)
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