Category Archives: Financial Services

Over Half of all Customer Loyalty Programs Embrace Social Media and Mobile Communication Tools

We recently hosted a webinar, along with Banyan Branch ”Engaging and Retaining Customers through Social Media and Mobile-Enabled Loyalty Programs“. Below is the press release which outlines the poll results from the webinar which included over three hundred mid-to-high level managers and executives from many of the world’s leading brands. We recommend that you download the [...]

Rewarding Loyalty – The Incentives Have Changed but the Idea Remains the Same

Helping my co-workers prepare for our November 15th Webinar, “Rewarding Customer Loyalty One Unforgettable Experience at a Time” took me back to my years working in the incentive marketing business for John E. Connelly, who was a groundbreaker in the incentive field back in 1958 and who continued as an industry leader for the next [...]

SOCAP 2011 Symposium Update

DAY ONE UPDATE SOCAP has a tradition of producing relevant and exciting shows for the customer service industry and it looks like this year’s Spring Symposium in Las Vegas with over 350 attendees (a new record) will be no different. But that’s not what makes it special. Special is the way they almost force interaction [...]

23rd Annual Card Forum and Expo 2011 in Miami, FL

VIPdesk will be exhibiting at the 23rd Annual Card Forum & Expo on April 27 to 29 at the beautiful Fontainebleau Resort in Miami Beach, FL. There is no better way to understand what’s happening in the payments industry than by attending this year’s event, as the agenda features broad topics that hit on many [...]

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